
Align Strategy and AI
Align commercial AI and data as strategic enablers of growth, not isolated experiments
We drive higher performance by holistically and systematically addressing strategy, technology, data infrastructure, talent, process, and organizational capabilities.
Key benefits:
Align commercial AI and data as strategic enablers of growth, not isolated experiments
Generate measurable improvements in key metrics and productivity
Establish an integrated, scalable foundation to accelerate innovation and deployment
Our Commercial AI Center of Excellence (CoE) delivers comprehensive support to PE firms and portfolio companies, as well as non PE-backed companies through:
Blue Ridge Partners is focused on revenue growth and productivity challenges where Commercial AI has the highest potential to improve performance, including:
Identifying the attributes and behaviors that define your highest-potential accounts, then recommending actions to drive growth
Detecting early signs of stagnating growth or churn and using workflow tools to trigger timely actions that boost growth and retention
Uncovering and grouping customer micro-segments that can be targeted and managed to increase commercial efficiency and ROCI
Improving predictability and avoiding surprises
Diagnosing performance issues and improving productivity through AI-enabled time studies, process reengineering, playbooks, and coaching tools
Optimizing price-setting and price-getting via AI-enabled processes and tools
Creating new revenue streams by developing new data products and GTM strategies that monetize raw, derivative, and/or productized data
Evaluating and quantifying AI-related implications during due diligence or exit preparation
We are tech-agnostic and work across the full “build-to-buy” spectrum of Commercial AI, leveraging a set of proprietary tools and strategic partnerships to help accelerate AI implementation and unlock value faster, such as:
Data assets to accelerate and bolster performance in use cases such as predictive targeting, churn reduction, and long tail management
Systematic approaches for integrating and cleansing B2B and B2B2C data from fragmented sources
Customizable formats that provide clear visibility into commercial performance across executive, managerial, and individual reps
Access to leading technographic, firmographic, and demand intent data through partners such as HG insights, Aura, OrgFlo, ZoomInfo, D&B Hoovers, and SalesIntel
Looking for real-world examples of how companies are using AI to drive commercial results? Dive into our latest articles and case studies for practical insights and proven approaches.
“Blue Ridge Partners focused on delivering tangible results, not just reports. They work on ‘the how’ not just ‘the what’.”
“Pricing isn’t just a lever—it’s a signal of commercial excellence.”
“The seasoned industry veterans in our company, who were originally skeptical, were quickly won over by your fact-based approach and are now the biggest champions.”
“Buyers pay more for businesses that can prove they’ve priced with intention and left room for value capture.”