Commercial effectiveness Archives | Page 2 of 4 | Blue Ridge Partners

Cutting Sales and Marketing Costs without Cutting Muscle

June 9, 2020

Cutting Sales and Marketing Costs without Cutting Muscle

Climbing Back Up the Revenue Ladder™

June 9, 2020

Climbing Back Up the Revenue Ladder™

Problem²: The Extraordinary Challenge of Revenue Forecasting During Turbulent Times

May 12, 2020

Problem²: The Extraordinary Challenge of Revenue Forecasting During Turbulent Times

The Untapped Potential of Aftermarket Revenue

May 8, 2020

The Untapped Potential of Aftermarket Revenue

Inside the Minds of CEOs and CROs: Change is Coming to Commercial Organizations

May 2, 2020

Inside the Minds of CEOs and CROs: Change is Coming to Commercial Organizations

Pricing in Turbulent Times

March 18, 2020

Pricing in Turbulent Times

Go-to-Market Transformation Making Organizational Change Stick

January 24, 2020

Go-to-Market Transformation Making Organizational Change Stick

The Virtual Sales Role: Adapting Sales to Modern Buying Behaviors

January 22, 2020

The Virtual Sales Role: Adapting Sales to Modern Buying Behaviors

The 3T’s of Digital Transformation: A Framework for Digital Growth of International Consumer Goods Companies

June 14, 2019

The 3T’s of Digital Transformation: A Framework for Digital Growth of International Consumer Goods Companies